Edge has lots of great features and UX elements that set it apart. Eg proper vertical tab bar, profiles with great UX, “turn site into desktop app”, well-designed website translation, etc. Chrome has some of these and Firefox lets you piece it all together with lots of add-ons but it’s not the same.
Firefox is my daily driver, but for a long time, before all these user-hostile misfeatures were added, Edge was Pretty Great As Well in my opinion.
I use it because it does better than Chrome or Firefox for my laptop's battery life. It's an unwanted hassle to stay on top of these new privacy settings though, and I wouldn't recommend Edge to a non-technical family matter for that reason.
I use Firefox as my primary browser, and Edge as the secondary browser for things that don’t like Firefox or for when Firefox does weird things. I don’t have Chrome installed on my PCs (both work and personal), because I don’t need it.
Also, Microsoft is not primarily an advertising company. They make money by selling software to businesses, such as Windows Server, SQL Server, Microsoft Office (or Microsoft 365).
Not corporate policy, but something is borked with the internal SSO. Only about half of my internal sites work with Chrome. So, I am frequently relegated to working with Edge because the Microsoft admins prioritize streamlining all of the account stuff. Everything else is an unsupported workflow.
Why use Chrome when you could use something like Ungoogled Chromium if you don't need backend services, or Brave if you want an end to end encrypted independent sync backend?