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The linked article is about Robinhood's in-house load balancing service, which they developed to handle the high traffic and complex requirements of their trading platform. The article discusses how Robinhood built a custom load balancing solution to address the limitations of existing off-the-shelf options, focusing on features like dynamic scaling, low latency, and high availability. It also provides insights into the challenges Robinhood faced and the technical approaches they used to create a robust and efficient load balancing system.