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How the BIC Cristal ballpoint pen became ubiquitous

janandonly Monday, June 16, 2025
Summary
The article explores the remarkable success of the Bic Cristal ballpoint pen, which has become one of the most widely produced and sold consumer products in history, with over 100 billion units sold since its introduction in 1950. The pen's simplicity, affordability, and reliability are cited as key factors in its enduring popularity and global ubiquity.
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